:root{
  --white:#FFFFFF;
  --paper:#FFFFFF;
  --bone:#FAFAF8;
  --ivory:#F5F3EE;
  --ink:#111111;
  --soft:#404756;
  --muted:#707788;
  --rule:#E2E2E2;
  --fire:#C94A1A;
  --steel:#5C7C9F;
  --teal:#0D7377;
  --ochre:#C9A227;
  --ox:#002F4D;
  --container:1180px;
  --gutter:48px;
}
*{box-sizing:border-box}
html,body{max-width:100%;overflow-x:hidden}
body{margin:0;background:var(--white);color:var(--ink);font-family:Barlow,system-ui,sans-serif;font-size:17px;line-height:1.62;-webkit-font-smoothing:antialiased}
a{color:inherit}
img,svg{max-width:100%;display:block}
p,h1,h2,h3{margin:0}
.skip-link{position:absolute;top:-40px;left:0;background:var(--ink);color:var(--paper);padding:8px 16px;z-index:10}
.skip-link:focus{top:0}
.ribbon{height:3px;background:linear-gradient(90deg,var(--fire),var(--steel),var(--teal),var(--ochre))}
.wrap{max-width:var(--container);margin:0 auto;padding:0 var(--gutter)}
.mast{height:72px;background:var(--white);border-bottom:1px solid var(--rule)}
.mast .wrap{height:100%;display:flex;align-items:center;justify-content:space-between}
.brand{font-family:Fraunces,Georgia,serif;font-size:20px;text-decoration:none}
.nav{display:flex;gap:30px;font-family:"Barlow Condensed",sans-serif;font-size:12px;letter-spacing:.18em;text-transform:uppercase}
.nav a{text-decoration:none}
.hero{background:var(--white);padding:74px 0 60px;border-top:4px solid var(--fire)}
.hero-grid{display:grid;grid-template-columns:minmax(0,.9fr) minmax(360px,.75fr);gap:58px;align-items:start}
.eyebrow{font-family:"Barlow Condensed",sans-serif;font-size:12px;font-weight:600;letter-spacing:.28em;text-transform:uppercase;color:var(--ink)}
.rule{width:44px;height:2px;background:var(--fire);margin:14px 0 34px}
.h1{font-family:Fraunces,Georgia,serif;font-variation-settings:"opsz" 144,"SOFT" 50,"wght" 520;font-size:clamp(40px,5.1vw,62px);line-height:1.06;letter-spacing:0;max-width:14ch;text-wrap:balance}
.lead{font-family:Fraunces,Georgia,serif;font-size:23px;line-height:1.42;font-style:italic;color:var(--ink);margin-top:28px;max-width:35ch}
.plain{color:var(--soft);margin-top:24px;max-width:58ch}
.answer-box{margin-top:30px;background:var(--bone);border-left:4px solid var(--fire);padding:24px 26px}
.answer-box strong,.label{font-family:"Barlow Condensed",sans-serif;text-transform:uppercase;letter-spacing:.18em;font-size:12px;display:block}
.answer-box strong{margin-bottom:9px}
.object-card{background:var(--white);color:var(--ink);padding:30px;border:1px solid var(--rule);border-top:4px solid var(--steel);box-shadow:0 18px 44px rgba(17,17,17,.08)}
.object-card h2{font-family:Fraunces,Georgia,serif;font-size:29px;line-height:1.16;margin:12px 0 18px}
.pain-hero-visual{margin:0 0 18px;border:1px solid var(--rule);background:var(--ink)}
.pain-hero-visual img{width:100%;height:auto;aspect-ratio:16/9;object-fit:cover}
.pain-hero-visual figcaption{padding:13px 15px;color:var(--paper);font-size:14px;line-height:1.4;background:var(--ink)}
.pain-inline-visual{margin:34px 0 0;border:1px solid var(--rule);background:var(--ink);box-shadow:0 18px 44px rgba(17,17,17,.08)}
.pain-inline-visual img{width:100%;height:auto;aspect-ratio:16/9;object-fit:cover}
.pain-inline-visual figcaption{padding:13px 15px;color:var(--paper);font-size:14px;line-height:1.4;background:var(--ink)}
.object-list{display:grid;gap:10px;margin-top:18px}
.object-list span{display:block;background:var(--ivory);border-left:3px solid var(--ochre);padding:11px 13px}
.decision-state{display:grid;grid-template-columns:1fr 1fr;margin-top:18px;border:1px solid var(--rule);background:var(--white)}
.decision-state div{padding:16px 18px}
.decision-state .hot{border-left:4px solid var(--fire);background:rgba(201,74,26,.08)}
.decision-state .cool{border-left:4px solid var(--steel);background:rgba(92,124,159,.1)}
.decision-state strong{font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;font-size:11px;display:block;margin-bottom:6px}
.decision-state p{font-size:15px;line-height:1.45;color:var(--soft)}
.section{padding:64px 0}
.white{background:var(--white)}
.bone{background:var(--bone)}
.paper{background:var(--bone)}
.section-head{display:grid;grid-template-columns:minmax(0,.74fr) minmax(300px,.66fr);gap:52px;margin-bottom:42px}
.h2{font-family:Fraunces,Georgia,serif;font-size:clamp(29px,3.35vw,42px);line-height:1.17;letter-spacing:0;text-wrap:balance}
.body{color:var(--soft);font-size:18px}
.poster{margin-top:28px;font-family:"Barlow Condensed",sans-serif;letter-spacing:.28em;text-transform:uppercase;font-size:18px;line-height:1.45}
.poster.fire{color:var(--fire)}
.poster.steel{color:var(--steel)}
.strip-wrap{overflow:hidden}
.swipe-cue{display:none;font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);font-size:11px;margin-bottom:12px}
.fast-strip{display:grid;grid-template-columns:repeat(6,minmax(150px,1fr));gap:12px}
.beat{background:var(--white);border:1px solid var(--rule);border-top:4px solid var(--steel);padding:18px}
.beat:nth-child(2),.beat:nth-child(4){border-top-color:var(--fire)}
.beat span{display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);font-size:11px;margin-bottom:8px}
.beat strong{display:block;font-family:Fraunces,Georgia,serif;font-size:20px;line-height:1.18;margin-bottom:8px}
.beat p{font-size:15px;color:var(--soft);line-height:1.48}
.scene-grid{display:grid;grid-template-columns:minmax(0,.9fr) minmax(300px,.62fr);gap:28px;align-items:stretch}
.scene{background:var(--white);border:1px solid var(--rule);padding:30px}
.scene p{color:var(--soft);margin-top:18px}
.margin-mark{position:relative;overflow:hidden;background:linear-gradient(135deg,var(--white) 0%,var(--bone) 100%);color:var(--ink);border:1px solid var(--rule);border-left:4px solid var(--steel);padding:34px;display:flex;flex-direction:column;justify-content:flex-end;min-height:260px;box-shadow:0 18px 52px rgba(17,17,17,.05)}
.mark{position:absolute;top:22px;right:28px;font-family:Fraunces,Georgia,serif;font-size:86px;line-height:.8;color:var(--steel);opacity:.13;margin:0;pointer-events:none}
.margin-mark p{position:relative;font-family:Fraunces,Georgia,serif;font-style:italic;font-size:24px;line-height:1.26;max-width:12ch}
.read-block{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--rule);background:var(--white)}
.read-block div{padding:28px}
.read-block .old{border-left:4px solid var(--fire);background:rgba(201,74,26,.08)}
.read-block .real{border-left:4px solid var(--steel);background:rgba(92,124,159,.1)}
.read-block span{font-family:"Barlow Condensed",sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:12px;display:block;margin-bottom:14px}
.read-block p{font-family:Fraunces,Georgia,serif;font-size:26px;line-height:1.25}
.translation-panel{background:var(--white);border:1px solid var(--rule);border-top:6px solid var(--fire);padding:30px;box-shadow:0 18px 44px rgba(17,17,17,.06)}
.translation-panel .stamp{display:inline-block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.24em;text-transform:uppercase;font-size:12px;color:var(--fire);margin-bottom:20px}
.translation-grid{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:28px;align-items:stretch}
.translation-grid div{border:1px solid var(--rule);padding:24px;background:var(--white)}
.translation-grid h3{font-family:"Barlow Condensed",sans-serif;letter-spacing:.2em;text-transform:uppercase;font-size:12px;margin:0 0 12px;color:var(--muted)}
.translation-grid p{font-family:Fraunces,Georgia,serif;font-size:clamp(24px,3vw,38px);line-height:1.08;color:var(--ink)}
.translation-grid .real-side{border-left:4px solid var(--steel)}
.translation-punch{margin-top:22px;font-family:"Barlow Condensed",sans-serif;letter-spacing:.22em;text-transform:uppercase;color:var(--fire);font-size:14px}
.question-poster{background:var(--white);border:1px solid var(--rule);border-left:6px solid var(--fire);padding:34px}
.question-poster span{display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.24em;text-transform:uppercase;color:var(--muted);font-size:12px;margin-bottom:14px}
.question-poster strong{display:block;font-family:Fraunces,Georgia,serif;font-size:clamp(40px,5.2vw,64px);line-height:1;font-weight:500;letter-spacing:0;max-width:16ch}
.question-poster p{margin-top:20px;color:var(--soft);font-size:18px;max-width:58ch}
.buyer-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.buyer-card{background:var(--white);border:1px solid var(--rule);border-top:4px solid var(--steel);padding:24px}
.buyer-card:nth-child(2){border-top-color:var(--fire)}
.buyer-card:nth-child(3){border-top-color:var(--teal)}
.buyer-card span{display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.2em;text-transform:uppercase;color:var(--muted);font-size:11px;margin-bottom:12px}
.buyer-card h3{font-family:Fraunces,Georgia,serif;font-size:25px;line-height:1.14;margin:0 0 14px}
.buyer-card p{color:var(--soft);font-size:15px;line-height:1.5}
.break-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.break-card{background:var(--white);border:1px solid var(--rule);padding:22px;border-top:4px solid var(--fire)}
.break-card:nth-child(2){border-top-color:var(--steel)}
.break-card:nth-child(3){border-top-color:var(--teal)}
.break-card h3{font-family:Fraunces,Georgia,serif;font-size:23px;line-height:1.18;margin:10px 0 12px}
.break-card p{color:var(--soft);font-size:15px}
.review-table{width:100%;border-collapse:collapse;background:var(--white);border:1px solid var(--rule)}
.review-table th,.review-table td{text-align:left;border-bottom:1px solid var(--rule);padding:18px;vertical-align:top}
.review-table th{font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;font-size:12px;background:var(--ink);color:var(--paper)}
.review-table td{color:var(--soft)}
.section-head .test-grid{grid-column:1/-1}
.test-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(290px,1fr));gap:16px;width:100%}
.test-card{background:var(--white);border:1px solid var(--rule);padding:24px;min-height:210px}
.test-card span{font-family:Fraunces,Georgia,serif;color:var(--fire);font-size:34px;line-height:1;display:block;margin-bottom:18px}
.test-card p{color:var(--soft);font-size:17px;line-height:1.58;max-width:24ch}
.route-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.route-card{background:var(--white);border:1px solid var(--rule);border-left:4px solid var(--steel);padding:20px;text-decoration:none}
.route-card span{display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);font-size:11px;margin-bottom:8px}
.route-card strong{display:block;font-family:Fraunces,Georgia,serif;font-size:22px;line-height:1.18;margin-bottom:8px}
.route-card p{font-size:15px;color:var(--soft)}
.tier-bridge{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:14px;margin-top:30px}
.tier-card{position:relative;display:flex;min-height:168px;flex-direction:column;gap:10px;padding:22px 22px 20px;border:1px solid var(--rule);border-top:4px solid var(--steel);background:linear-gradient(180deg,var(--white),var(--bone));color:var(--ink);text-decoration:none;box-shadow:0 18px 48px rgba(17,17,17,.06);transition:border-color .2s ease,transform .2s ease,box-shadow .2s ease,background .2s ease}
.tier-card:nth-child(2n){border-top-color:var(--fire)}
.tier-card:nth-child(3n){border-top-color:var(--teal)}
.tier-card:nth-child(4n){border-top-color:var(--ochre)}
.tier-card span{display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.2em;text-transform:uppercase;color:var(--muted);font-size:11px;line-height:1.2;margin:0;text-decoration:none}
.tier-card strong{display:block;font-family:Fraunces,Georgia,serif;font-size:23px;line-height:1.14;color:var(--ink);font-weight:650;text-decoration:none}
.tier-card p{margin:0;color:var(--soft);font-size:15px;line-height:1.48;text-decoration:none}
.tier-card:after{content:"";position:absolute;right:22px;bottom:18px;width:28px;height:1px;background:var(--rule)}
.tier-card:hover{transform:translateY(-3px);border-color:rgba(92,124,159,.42);background:var(--white);box-shadow:0 22px 58px rgba(17,17,17,.09)}
.tier-card:focus-visible{outline:2px solid var(--steel);outline-offset:4px}
.faq-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.faq{background:var(--white);border-left:4px solid var(--fire);padding:22px}
.faq h3{font-family:Fraunces,Georgia,serif;font-size:22px;line-height:1.2;margin-bottom:10px}
.faq p{color:var(--soft);font-size:15px}
.cta{background:var(--ox);color:var(--paper);padding:76px 0;text-align:center}
.cta h2{font-family:Fraunces,Georgia,serif;font-size:42px;line-height:1.1;max-width:760px;margin:0 auto 18px}
.btn-row{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:24px}
.btn{display:inline-block;background:var(--paper);color:var(--ink);text-decoration:none;padding:14px 25px;font-family:"Barlow Condensed",sans-serif;letter-spacing:.2em;text-transform:uppercase;font-weight:600}
.btn.secondary{background:transparent;color:var(--paper);border:1px solid var(--paper)}
.footer{background:var(--bone);color:var(--ink);padding:54px 0;border-top:1px solid var(--rule)}
.footer-grid{display:grid;grid-template-columns:1fr 1fr;gap:40px}
.footer a{color:var(--ink)}
@media(max-width:900px){
  *{min-width:0}
  .wrap{width:100%;max-width:100%;margin:0 auto;padding:0 clamp(22px,6vw,48px)}
  .mast{height:auto;padding:18px 0}
  .mast .wrap{align-items:flex-start;gap:18px;flex-direction:column}
  .nav{gap:16px;font-size:11px;flex-wrap:wrap}
  .hero{padding:62px 0 54px}
  .hero-grid{display:block;width:100%}
  .section-head,.scene-grid,.read-block,.translation-grid,.buyer-grid,.break-grid,.test-grid,.route-grid,.faq-grid,.footer-grid{grid-template-columns:1fr}
  .h1{font-size:clamp(35px,9.2vw,42px);line-height:1.08;max-width:100%;width:100%}
  .lead{font-size:20px;line-height:1.42;max-width:100%;width:100%}
  .plain,.answer-box p,.scene p,.body{font-size:16px;line-height:1.58;max-width:100%;width:auto}
  .answer-box{padding:22px 20px;width:100%;max-width:100%}
  .object-card{width:100%;max-width:100%;margin-top:26px;padding:26px 22px}
  .object-card h2{font-size:28px}
  .h1,.lead,.plain,.answer-box,.object-card,.scene,.margin-mark,.read-block,.translation-panel,.question-poster,.buyer-card,.review-table,.route-card,.tier-card{max-width:100%;overflow-wrap:anywhere}
  .decision-state{grid-template-columns:1fr}
  .swipe-cue{display:none}
  .strip-wrap{overflow:visible;margin:0;padding:0}
  .fast-strip{display:grid;grid-template-columns:1fr;gap:12px;min-width:0;width:100%}
  .beat{width:100%;max-width:100%;scroll-snap-align:none;overflow-wrap:anywhere}
  .review-table,.review-table tbody,.review-table tr,.review-table td{display:block;width:100%}
  .review-table thead{display:none}
  .review-table tr{border-bottom:1px solid var(--rule)}
  .review-table td{border-bottom:0;padding:14px 16px}
  .review-table td:before{content:attr(data-label);display:block;font-family:"Barlow Condensed",sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);font-size:11px;margin-bottom:4px}
  .translation-panel,.question-poster{padding:24px}
  .translation-grid p{font-size:clamp(23px,7vw,34px)}
  .section{padding:54px 0}
  .question-poster strong{font-size:clamp(34px,10.5vw,54px);line-height:1.04}
  .margin-mark{min-height:210px;padding:28px}
  .mark{font-size:72px;top:20px;right:22px}
  .tier-bridge{grid-template-columns:1fr;margin-top:24px}
  .tier-card{min-height:auto;padding:20px}
}
